Over a lakh indigenous cattle disappear in Tamilnadu every year, reveals the 20th livestock census. But during 2012-2018, exotic cattle population saw an increase of 13.21 lakh. Cattle farmers and milk producers argue that crossbreed cow can deliver a calf within 285 days after pregnancy. During that time, till the day before the delivery date, the cow yields 14 to 16 litres of milk a day. But, the native cow produces six to eight litres a day with much less lactation time. Also, farmers resorting to artificial insemination methods even to healthy cows are also seen as a denial to satiate the voiceless creatures’ natural desires. Even when availability of desi semen is announced, more and more farmers are willing to take the Red Sindhi breed semen, which is known for its high milk production. It is high time government steps in and takes a census of breedwise count of cattle and save native cows for healthy future. The statistics available for desi cows decline is alarming, say animal activists. It is worrying to note that in 2007 – 2018, native cow breed population shrunk by 20 lakh. Cattle breeding in India is more domestic unlike an industry in the West. Cows and bullocks are regarded as family members in India rather than a business commodity like in the West.